永远的我们 :)

还记得我们曾经一起努力做出来的这个blog吗？
在这个夜已深的夜晚，
突然听到那首英文歌 (不懂歌名:P),
想起了在我们blog里一开就会听到的那首英文歌，
Sz,
你去找下是叫什么名的。
你比较在行英文歌嘛！
哈哈！
谢谢！
因为这个BIZ-COM是我们很辛苦一起created的，
所以我觉得不能浪费的！
而且每每听到那首英文歌，
就会想到一进blog就会看到我们那一张张充满回忆的照片！
真的开始有点不舍了！
所以我想大伙们，
你们还记得这个blog的username n password吧？
忘了吗？
好吧！
给你们下提示啦！
是我们老板的专利！
记得了吗？
所以希望你们得空就进来写写我们一起的点点滴滴吧！
好吗？
一起“工作”了3年的，
我们的默契也已经不是别人不能质疑的！
不是吗？
真的一个眼色，
就已经知道了！
我们，
是永远的朋友的！
更是永远的战友哦！
一起加油啦！！！

共勉之~~~~
From: cheryL

local e-commerce site: lelong.com

Lelong.com.my was commerced at the end of 1998. It is the founders of the pioneer auction website in Malaysia. It provides an open trading platform where the market determines the value of items that are sold. Thus, it styled and functioned is similar to the international auction site such as eBay.com.

In the home page of Lelong.com.my, there are three language preferences for the users to select. Thus, the users may choose the language that he/she is more comfortable with. I believe this will probably reduce misunderstanding between the seller and the bidder. Beside that, Lelong.com.my has divided goods into different categories. This is easier for the users like me to search for the items as there are already categorized it.

Other than convenient, I am emphasis on the security when I trade. There is a safetrade service in this website that provide the buyer and seller to complete their online transaction more safety. Furthermore, people that are currently not residing in Malaysia are not allowed to sell things over this website. This is because they want to reduce and prevent online fraud. With this service provided, it enhances users confident during the online transaction.

It also provides a forum for the users to discuss and exchange information with other users. However, the most importantly is this website provide fee calculator. Thus, the users only need to key in the figure and the calculator will show them the exact amount that they suppose to pay. It is so convenient and users friendly.

Things to take note to prevent e-auction fraud when a consumer participating in an e-auction

Nowadays, e-auction becomes a normal and popular internet activity for the internet users. However, e-auction fraud such as bid shielding, shilling, failure to ship merchandise and other problems still exist.

Thus, some important issue must take note when a consumer participating in an e-auction in order to minimize or prevent e-auction fraud.

User identifies verification: IC number, mother’s name, driver’s license or such privacy information can use by users to identify the verification when make bid in e-auction or trading in the internet.

Authentication service: It is a service provide by the specific companies use to determine whether an item is genuine or not. However, sometimes different expert authenticators may have different opinion when doing the verification in the same item based on their different experience.

Grading services: It used to determine the physical condition of the items. Different items may have different grading system. Thus, it will be more precise when grading the items.

Escrow Service: It provides users with safe and convenient environment when they conduct business with other users through internet. Escrow service provider act as a third-party. They collect, hold and send a buyer’s money to a seller according to instructions agreed on by both buyer and seller. Once the buyer receives and approves the item from the seller within an agreed time frame, the escrow service will send the payment to the seller.

Feedback forum: Feedback forum is a good platform that allows buyer and sellers to build up their own e-auction reputation. Users can give comment on their online trading experience. It is especially useful when potential buyer make reference to those comments in the feedback forum in order to make online trading decision.

Non-payment Punishment: It is a policy implemented by the e-Bay to punish those who do not pay for their winning bids at the due time. For example, suspension of their accounts. This can be a warning to those bidders who do not honor in the winning bids.

Piracy in Malaysia: Fighting through education and enforcement

Malaysia’s image has once being alleged as a leading producer and exporter of pirated products. According to Fifth Annual Business Software Alliance (BSA) and International Date Corporation (IDC) Global Software Piracy Study, Malaysia maintained its software piracy rate at 59% , it is representing a loss of US311 million. The following chart illustrates average piracy rates in the Asia Pacific region:

Cultural differences are the major factors that affect the piracy problem. In addition, the strength of intellectual property protection and the availability of pirated software also the factors that determine the piracy rate in the particular country.

Furthermore, development of internet and technology has increased the conveniences of privacy. People produce huge numbers of CDs and DVDs in short time and sell them at very low prices. Those illegal download from internet has caused music and video companies suffer thousand million dollars losses per year.

Therefore, Ministry of Domestic Trade and Consumer Affairs work along with Business Software Alliance or other relevant association to counter the piracy problem. They should focus on the sources that cause piracy problem in order to mitigate it.

In addition, they should educate the consumers and computer users through public education such as awareness campaigns. This will enrich the users' knowledge regarding other people copy right. Furthermore, it may inform the businesses and the public at large about the risked associated with using the pirated product and encouraging the use of legitimate product.

Insignificant punishment toward those pirated activities have been the main cause of piracy in Malaysia. Thus, strong government policy with effective enforcement is the key mean to minimize the piracy rate as well. Although it will take longer time to process but it is the most effective method.

Corporate Blogging: A new marketing communication tool for companies

Corporate blog is a blog published by or with the support of an organization to reach their organization’s goal. Companies use it for external and internal communications. External communications is to strengthen relationships with important target groups. Internally, blogs are use as tools for collaboration and knowledge management.

Corporate often updated its blog to announce news about their new products and services. It also uses to explain and clarify policies as well as react on public criticism on certain issues. This has enabled the company to communicate with customer more effectively. Hence, this has increase the transparency and accessibility in the corporate image. For example Bplans Blog is a great extension of Bplans.com.

Beside that, it is a user-friendly publishing interface. The design of the webpage is more creative and innovative compare to the traditional communication channel in marketing the products and services. Thus, it attracts people to visit the blog and promoted the company products and services.

Furthermore, corporate blogging is the most cost effective way in marketing the company products and services. This is because people that surfing internet is often more than the people reading newspaper. The management also need not need to spend money on making changes of the information in the blog. This has reduced the expenses of advertisement for company.

Corporate blogging has broadened the corporate internet marketing program. At the same time, corporate blogs enable some interact with the targeted market on a more personal level by building link credibility to tie back to the corporate site. Thus, it has increased the corporate websites’ value and it become more visible to search engines. Therefore, corporate blogging has become one of the marketing tools in most of the companies.

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